If you have a website or are interested in online marketing or want to learn SEO for freelancing, you’ve likely heard of Search Engine Optimization (SEO). SEO is improving your website’s visibility and ranking on search engines like Google, Bing, and Yahoo. With over 5 billion Google searches per day, optimizing your website for search engines is a critical aspect of any successful online business. Fortunately, you don’t need to spend a fortune to learn SEO. In this article, we’ll explore how to learn SEO for free at home.
What is Online Search?
Internet search mainly depends on Google search, which is about a 3.5billion in a single day. Online marketplaces rely on searches through Google, the most widely used search engine in the world. The more you are specific to your target audience, the more you will achieve the target.
How Can I Optimize My Site?
Designing a website and formatting its pages is an excellent task, but Optimizing the site is the most important factor. The content of the site should be audience friendly. We can elaborate on the meaning of friendly by saying it to reach the target audience’s mind. A website designer and editor must be able to catch people’s attraction.
The website’s author should use multiple tacts to tackle the topic, be on the related topics, and present a good comparison. For example, suppose an author is in the business of online selling and purchasing airconditioners of a specific brand. In that case, he must also have knowledge of other brands to present a comparison.
The website author should stick to a specific topic and use a short and appealing title. It is good to have a particular sentence about the subject, which should not be repeated in the description; its other related explanations should be elaborated.
Role of Keywords In SEO?
Keywords play a primary role in the optimization of a website. A searcher never uses a specific site name to see something online; instead, they use particular words to complete the search. To help someone to search for a specific item online, the website author must use popular search words to rank the website as close to the searcher as possible. The website’s ranking depends on how you are to the target audience.
Using a keyword with popular searches related to the topic helps get good feedback and the site. In addition to the specific keywords, the phrases help to be particular to the audience. Long tail keywords always result in better keep traffic of more audience. Here I will explain an example to get better results with long tail keywords.
Example
If you are providing services for online purchasing and selling of air conditioners, you can put your keywords like this;
- 1. Airconditioners purchasing and selling
- 2. Airconditioners purchasing and selling in Alpha Town
- 3. Airconditioners purchasing and selling in Alpha Town on 3rd street
- 4. Airconditioners purchasing and selling in Alpha Town on 3rd Street at low prices
In the above four lines, you can see the difference as more specific to the audience is the chance to achieve the target. The person who searches for the first line will find maximum results on the search engine, while those who search with the last line may jump directly to your website. The example shows that Search Engine Optimization (SEO) is more achievable with specific topics and long tail keywords and phrases.
How to Start Learning SEO for Free at Home
1. Start with the Basics
- What is SEO?
- How do search engines work?
- Why is SEO important?
- What are the different types of SEO?
Before diving into SEO techniques, it’s essential to have a basic understanding of what SEO is and why it’s essential. Start with online resources such as blogs, articles, and videos that overview SEO concepts.
2. Follow SEO Blogs and Online Communities
- Top SEO blogs to follow
- Joining online communities and forums
- Participating in online discussions
One of the best ways to learn SEO is by following industry blogs and online communities. By following expert bloggers and engaging in online discussions, you can stay up-to-date on the latest SEO trends, strategies, and techniques.
3. Use Free SEO Tools
- Google Analytics
- Google Search Console
- Keyword research tools
- Backlink analysis tools
Free SEO tools are a great resource for learning and implementing SEO techniques. Google Analytics and Google Search Console are powerful tools for analyzing website traffic and identifying areas for improvement. Keyword research and backlink analysis tools can help you understand your competition and optimize your website for search.
4. Take Free Online SEO Courses
- Top online SEO courses
- Choosing the right course for your skill level
- Completing certification programs
There are many free online SEO courses available, ranging from beginner to advanced levels. These courses can help you understand SEO concepts, techniques, and tools. Many courses also offer certification programs that enhance your resume and demonstrate your expertise. To find the answer to the question “How to learn SEO for free at home” we have formulated a list of some important platforms providing courses to provide you services on learning SEO for free at home.
Platform | Name | Paid / Free | Details |
---|---|---|---|
SkillShare | Paid | Get Offer | |
FreeCodeCamp | Free | Learn More | |
Coursera | Free | Learn More | |
Udemy | Free + Paid | Learn More | |
CodeAcademy | Free + Paid | Learn More | |
W3 School | Free | Learn More | |
HTML Dog | Free | Learn More | |
Traverse Media | Free | Learn More | |
Digi Nation | Free + Paid | Learn More | |
YouTube | Free | Learn More | |
Treehouse | Paid | Learn More | |
Free + Paid | Learn More |
5. Read Books on SEO
- Top SEO books to read
- Choosing the right book for your skill level
- Implementing the techniques in the book
Books on SEO provide in-depth knowledge and insights into SEO strategies and techniques. From beginner to advanced level, there are books on SEO that cater to every skill level. Reading books on SEO can help you gain a deeper understanding of the subject and implement new techniques.
6. Implement What You Learn
- Applying SEO Techniques to your website
- Monitoring your website’s performance
- Analyzing results and adjusting your strategy
Learning SEO is just the first step. To see results, you need to apply what you’ve learned to your website. Monitor your website’s performance, analyze the results, and adjust your strategy accordingly.
These sources offer a range of resources and courses that can help you learn SEO for free at home. By exploring these resources and applying what you learn, you can improve your website’s visibility and ranking on search engines.
Certainly! Here is a list of some of the top sources to learn SEO for free at home:
- Moz – Moz offers a wealth of resources on SEO, including a beginner’s guide to SEO, a comprehensive guide to keyword research, and more.
- Google’s Search Engine Optimization Starter Guide – Google provides a free guide that covers the basics of SEO and offers best practices for optimizing your website.
- SEMrush Academy – SEMrush offers a variety of free courses on SEO, including keyword research, on-page and technical SEO, and link building.
- Ahrefs Academy – Ahrefs provides free courses on keyword research, link building, and on-page SEO.
- Yoast SEO Academy – Yoast offers a free SEO course that covers the basics of SEO, keyword research, and more.
- HubSpot Academy – HubSpot offers a variety of free courses on digital marketing, including SEO.
- Search Engine Land – Search Engine Land provides news and insights on SEO and offers a beginner’s guide to SEO.
- Backlinko – Backlinko offers a comprehensive guide to SEO and provides insights on keyword research, on-page SEO, and link building.
- The Moz Blog – The Moz blog offers insights and tips on SEO, as well as updates on industry news.
- The SEM Post – The SEM Post provides news and insights on SEO, as well as updates on industry trends and best practices.
Top YouTube Videos to Learn SEO for Free at Home
SEO In 5 Minutes | What Is SEO And How Does It Work | SEO Explained | SEO Tutorial | Simplilearn
Free SEO Training course: ...
What is SEO and How Does it Work | Learn Search Engine Optimization | Types of SEO
In this video, I will explain What is SEO and How Does it Work? So that you can learn how to bring organic traffic to your website.
How to Learn SEO Fast and Effectively
Trying to figure out how to get higher rankings and more traffic? This video will show you how to learn SEO fast and effectively.
Full SEO Course & Tutorial for Beginners | Learn SEO (Search Engine Optimization) Free
Learn SEO or Search Engine Optimization for free in this detailed course or SEO Tutorial for Beginners by WsCube Tech. Starting ...
Conclusion
Learning SEO doesn’t have to cost a fortune. By following the tips above, you can learn SEO for free at home. Start with the basics, follow industry blogs and online communities, use free SEO tools, take online courses, read books, and apply what you learn. With dedication and effort, you can become an SEO expert and improve your website’s ranking on search engines.